2012 was yet another tumultuous year for webmasters and SEO’s. Google introduced some major updates to its algorithm which shaked up the way rankings were affected by links and the effectiveness of spam techniques. These changes have led to Google and Bing releasing new tools to allow webmasters to protect themselves against bad quality links and many are looking to find new ways of building links with little effort.
This is only something I discovered today as I am setting up a new website. When installing WordPress for a new site, you'll generally opt for blocking access to it in search engines during the installation process while you get it up on running. … [Continue reading]
Sundaysky have released an infographic looking at the state of online video in 2012. The viewing figures for streamed online video hit a high in 2012 (an amazing 56% of consumer web traffic was video) and is only looking to increase further moving … [Continue reading]
Whether you're someone that believes bounce rate affects search engine rankings or not (and despite Google saying quite explicitly that it doesn't there are many that do), we can all agree that the lower the bounce rate on our page, the better. I … [Continue reading]